Youtube set to protect trademarks of influencers shaping the society
Support services provided by YouTube now extend to automatic protection of a registered trademark for all videos and channels.
I'm running a global SaaS business. Are there any particular countries that I should consider trademarking my brand in, besides my own?
Written by Jan Buza
Co-founder of Trama
If you are running a global business, it might be quite tricky choosing where you want to register your trademark.
Generally, you can consider the big markets first, such as the EU, US, Canada, China, Australia, New Zealand, Japan, Brazil, etc.
If you wish, it is always possible to extend the protection to more countries later. Once you secure the big markets, you can focus on the smaller ones, depending on where you have the most customers.
Related questions
How long does it take for a trademark registration to be completed?
What are advantages of filing my TM through a lawyer / law firm?
What is the difference between the ™ symbol and the ℠ symbol?
If my trademark is rejected for being geographicaly misdescriptive, can I do anything?
Do I have to register a trademark in each member state of the EU?
What if my specimen doesn't precisely match the mark in my trademark application?
If I file my trademark on an intent-to-use basis, can I provide the specimen later?
What does BREXIT mean for UK trademark validity in Europe and vice versa?
What serves as evidence of commercial activity in the US prior to trademark application?
Can I apply for the trademark even if it's not used in commerce yet?
Related articles
Haven't found what you are looking for?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.