Written by Jan Buza
Co-founder of Trama
The EU trademark system is dual, which means that you can register a trademark on the EU level or in one or more of the EU member states.
If you choose to register an EU trademark with the EUIPO, your brand will have protection in every EU member state, which currently is 27 countries. If someone copies you, for example, in Spain, you will have legal grounds to stop the infringement. If you don't need EU protection and, let's say, have most of your customers in France, you can register your trademark solely in France.
This way, you will be granted protection against anyone who uses an identical/confusingly similar brand in France. Similarly, you can stop someone from obtaining a trademark with the EUIPO (the EU level) by having a trademark in one of the member countries.
Do I need to sell goods / services to obtain trademark rights?
Can I register a trademark in the US and Europe without being a resident in any of them?
Could going through WIPO cause any issues for our global trademark registration?
We have multiple partners to be listed as joint owners of the trademark. Is this possible?
My word mark is written in a unique font. Why doesn't this matter?
What is better - owning a trademark as an individual or as a business?
Do I have any advantage when applying for a trademark if I already have one in another country?
Which type of a trademark is best suited for my needs - name or logo?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.
