When you file a trademark, your brand will start to gain protection from the date of filing, assuming your application is approved. The specific timing and extent of protection can vary depending on the jurisdiction and individual circumstances.
After you file your application, it will go through an examination process by the trademark office to determine if it meets the necessary requirements. The duration of this process varies and can take several months or longer. Once your trademark is approved, you will generally have the exclusive right to use the mark in connection with the goods or services specified in your application. It's important to consult with a trademark attorney or intellectual property professional to ensure proper guidance and to understand the specific requirements and timelines applicable to your jurisdiction.